Social Proof That Builds Trust For Waffle N’ Vibe

How Waffle N’ Vibe leveraged Feedspace to build a function feedback collection operation.

Waffle N’Vibe using Feedspace to collect and manage customer reviews
Founded
  • 2023
Location:
  • Gujarat, India
Founders:
  • Monik Parmar
Industry:
  • Restaurant - Food and Beverage

Waffle N’ Vibe cafe, a crowd favourite for its extraordinarily unique waffle combinations, is located in Surat, Gujarat. The cafe offers commendable delicacies with different ingredients. It is especially favoured by younger crowds and college students. For those who do not possess a sweet tooth, can indulge in their coffees.

Since its inauguration, the cafe has continually received praise from its visitors on different platforms like Google, Zomato, and others. Their average rating has consistently been above 4.5 ⭐ out of 5.

Their dedication to their passion and ensuring that the cafe continues to be a safe space for many has ensured that they continually receive praise from their customers. However, the unexpected challenge that they faced was publicity.

Marketing Challenges Faced by Waffle N’ Vibe Cafe

While Waffle N’ Vibe cafe successfully took the #1 spot in people’s hearts, the distinct problem that the Waffle N’ Vibe cafe faced was that they were unable to steadily grow. The reviews they received showed them that what they were doing was right, yet the lack of growth spoke otherwise.

They soon realized that the reviews they received were scattered. Across different platforms, different locations, and whatnot. After the realization that their reviews were scattered, they began to piece together different areas of their marketing that could prove beneficial if done correctly.

They had to:

  • Organize and utilize their current reviews
  • Ensure that reviews reach intended audiences
  • Simplify the collection of reviews for the future
  • Reach out to customers without being sales-y or annoying.

The Solution Feedspace Offered

Feedspace’s experts directly reached out to the cafe’s owner for a quick meeting. We were sure of the fact that Feedspace could solve a bunch of their problems, even optimize them. Based on the meeting, the Feedspace team came to the conclusion that we could solve most, if not all, of their problems.

Feedspace could:

  • Help them collect and organize their current reviews by compiling them into a dedicated page, aka their very own Wall of Love.
  • Ensuring that their reviews reach all the right people, they could embed their Wall of Love on different pages to make it easily accessible for most customers.
  • Send a single link to request reviews, set up scanners across their restaurant, and increase the collection of new reviews from customers!
  • Provide a review request form generator that makes creating a review form super easy. One click and done!

Solution

Waffle N’Vibe customer review form created using the Feedspace platform

How Feedspace Helped Waffle N’ Vibe Organize and Leverage Reviews

With Feedspace, the Waffle N’ Vibes cafe was able to accomplish several of their goals, overcome their publicity hurdles, and had a system set in place that would continually yield positive results for them. With Feedspace they:

Customer reviews displayed on Waffle N’Vibe’s Wall of Love, showcasing positive feedback and star ratings
  • Organized a Wall of Love page dedicated to displaying the positive customer testimonials.
  • Feedspace even added a button to directly lead customers to their Instagram page on the Wall of Love itself!
  • Generated forms that allowed them to collect reviews in video, audio, and text format, greatly improving the user experience and increasing the cafe’s credibility, too!
  • They were able to figure out how to add or embed Zomato and Google reviews on their Wall of Love.
  • Simplified the process of collecting reviews by utilizing Feedspace’s all-in-one review form. They could send a single link to customers, set up a physical QR Scanner, and request reviews effortlessly!
  • With Feedspace, they have even begun to consider different marketing strategies for displaying and collecting reviews

Conclusion

To stay ahead of the competition, Waffles N’ Vibe cafe knew it had to take up a unique approach. Be it strategizing their marketing efforts, or be it collecting reviews online, they knew they had to amp up their review management game. They knew the service they provided was excellent; what they needed was a way to inform customers about their customer satisfaction, which became easier with Feedspace.

Feedspace is an excellent Testimonial Collection software for cafes. Feedspace offers comprehensive features that make review management easier for Waffles N’ Vibes. They’re able to offer multiple review options to their customers and have reviews (from multiple platforms) displayed on their very own Wall of Love.

Feedspace made displaying their reviews, collecting fresh reviews, and managing it all extremely simple and easy. Feedspace empowered Waffle N’ Vibe to minimize human effort, while maximizing output and streamlining review management. It is a smart solution to scale their success using reviews. Still not convinced? Try Feedspace for free and see the difference yourself.

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